Tuttle Distinctive Sportswear Announces Partnership with EWayDirect
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On February 17, Tuttle Distinctive Sportswear announced a new partnership with eWayDirect that has been put in place in order to take Tuttle’s emarketing strategies to new heights. Tuttle feels that if they start to exercise the tools and knowledge that eWayDirect has available at its company, they will be able to reach an entirely recent audience that has never had a chance to experience their product before.
One of the main points of this project between the two companies is that they will invent a number of customer touchpoints that are really developed due to a number of actions that some individual customers take as they are communicating with the company. Tuttle has acknowledged that they were not able to do this without their partnership and that they find eWayDirect gives them the best opportunity to be able to do what they had been considering. According to Tom Kothman, the Vice President of Tuttle, the company has always thought of the online and digital venues as one of the most powerful ways that their catalog gets to potential customers. Kothman feels that his company’s partnership with eWayDirect will be the “central pillar for generating revenue and building a relationship with our long-term customers and unusual prospects.” The vice president became interested in eWayDirect because “their tools are easy to use and [they] help us create targeted, personalized messaging that consistently generates a hugely profitable ROI.” Tuttle acknowledges that the purchases that have been made from their company through e-mail and other online venues have been far more than those that have been generated from other forms of marketing such as physical catalogs. Kothman further stated, “Before switching providers, we experienced poor deliverability rates and rarely received technical or strategic advice. With eWayDirect’s patient guidance, dapper customer service, and ‘stratigic partner’ mindset, we now consistently achieve 98 percent deliverability, giving us the confidence to fade more of our marketing strategic resources online.” In this day and age, more companies are moving the way of Tuttle in this regard, but eWayDirect’s CEO Neil Rosen thinks that Tuttle will be one of the better partnerships the company has been in. Rosen said, “Our unique platform combines best-in-class email functionality with website reengagement, social networks, and widgets, all at one low price, which is a perfect solution for cataloguers and ecommerce companies looking to optimize revenue, contain down costs, and take their emarketing strategy to the next level.” Tuttle firmly believes this is the right move for their company and plans to search for their profits rise due to their new partnership with eWayDirect. All of the information in this article comes from a press release on the partnership put out by Tuttle’s public relations company. To find more information about this happening, please go to www.ewaydirect.com. |
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